“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” John Wanamaker Measuring results from auction advertising is incredibly simple, yet most auctioneers don’t take the time to understand what is working and what is...
Facebook Groups make it easy to connect with specific sets of people like collectors, professionals in the same industry, or people who share a hobby. These peer to peer groups are on online community where members can interact with each other and share information...
If you use Windows 8 and have a newer digital camera, you may be experiencing a dilemma where photos appear correctly oriented but when uploaded to a website, they appear sideways. This is a known issue with Windows 8. It is painfully annoying because sideways images...
Most auctioneers and other businesses have an exposure they may have never thought about or even realized. Think about it, when a bidder registers online or comes to your auction and registers in person, you scan their driver’s license or record their personal and...
What will 2014 be like for your business? It could be your best year ever as an auctioneer. Great auction careers don’t happen by accident, they take hard work, flexibility, and a little luck. Here are five things to watch out for in the auction industry this...
Mobile Cataloging represents the next major turning point for the entire auction industry. Mobile cataloging allows for near real time data transfer from almost anywhere. This means a photo of an item can be viewed on a screen in seconds, or an item can be added to...
